Toy Store And Gender Project - 1350 Words

Toy Store and Gender Project On Saturday, the tenth of September 2016 I went to Target at 5pm with my roommates. As I walk to the toy aisle I saw parent with their young children. The store was busy but not crowded their where about five to ten families at the toy section. The adults in the toy section with children or without where mostly female. Target had multiple aisles for children’s toys it was divided pretty evenly between girls and boy’s toys with one or two aisles for newborns. The newborn section uses primary colors in its designs of toys and is not as gender specific than the other aisles. This idea stops as soon as the toys age range increases. The aisles amid toward the girls filled with pinks and purple colors. The toys geared toward girls are generally dolls, princess, fairies and animals. Then boy aisles are next and are geared to super heroes, rescue squads, trucks, and first responders like policemen. The constant colors seen are reds, blues and greens. The colors in the aisle reflect the socially constructed idea that colors go with genders. The order of the aisles is as following infants, girls, and boys then comes sports equipment. The social construct of sports is more geared towards boys and girls should stay home and care for homely topics. Target ordered their aisles is a way that expresses societies ideas of gender; in that girls should be closer to the home maker thing like learning to car for babies with baby dolls and that boys shouldS how MoreRelatedThe Differences Between Sex And Gender1027 Words   |  5 Pages A major question in social science is the difference between sex and gender. Contrary to popular belief, sex and gender are not the same. Sex is defined as biological differences that make someone a male or female. On the other hand, gender is a social arrangement that defines how to act according to sex categories (Conley 2013). 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